Top Story Archive

One year ago there was a special event at MediaMarktSaturn Technology. The first sprint was launched in mid-April, marking the beginning of the organization's agile transformation. 

The online platform Location Insider has published a Shoptech guide. In it, technology decision-makers from successful retailers were asked about the most important trends in e-commerce. Also present: CTO Atul Bhardwaj.

The Retailtech Hub has a new partner. The digital innovation platform, which was initiated by MediaMarktSaturn and Plug and Play, is now working with Wirecard alongside well-known market leaders such as Lidl and s.Oliver. Wirecard is a leading global innovation driver for digital financial technology. We talked about the new partnership with Thorsten Marquardt, Managing Director of the Retailtech Hub, and Jörn Leogrande, EVP Wirecard Labs.

They're on the smartphone, in cars and in the house. They listen to names like Siri, Alexa or Cortana and are becoming increasingly popular in Germany: intelligent language assistants. In our series "Blick über dem Tellerrand" we write at irregular intervals about topics that concern us. This time it's about language assistants. With language assistants everything - as the name already betrays - revolves around speaking. But what exactly is an intelligent language assistant and what can it do?

Roboter als Kundenbegleiter, Chatbots und automatisierte Autos: Lösungen rund um die künstliche Intelligenz (KI) sind auf dem Vormarsch. Und dieser Trend wird sich laut einer PwC-Studie weiter beschleunigen: Bis zum Jahr 2030 dürfte das deutsche Bruttoinlandsprodukt (BIP) allein aufgrund KI-basierter Innovationen um 11,3 Prozent steigen. Das entspricht einer Summe von rund 430 Milliarden Euro.

MediaMarktSaturn is testing various technical solutions under the umbrella of the Retailtech Hub, one of which won the Audience Choice Award at the Shoptalk, the "Rising Star" trade conference in Las Vegas. This solution, invented by Startup rapitag, uses the anti-theft device to enable cashless payment. We congratulated Co-Founder Alex on the award and asked some questions.

On 11 February, the MediaMarkt Cooking Show celebrated a very special occasion when its 100th edition was streamed on mediamarkt.de and koch-mit.de.

Fabian Seitz has been with MediaMarktSaturn for eight and a half years. The 24-year-old started his career as an apprentice, then as a permanent employee. At the same time, he completed his A-levels and studied part-time. Today he is Cloud Product Owner. We asked him what was behind it.

Robots, VR glasses and chatbots - many technology trends are used in retail. We took a closer look at these trends and asked ourselves: what do other companies actually do?

Everyone is talking about data. They also play an important role for MediaMarktSaturn. Johannes Wechsler, Managing Director at MediaMarktSaturn Technology, explains in an interview how our customers benefit from the data analysis and what challenges lie ahead. Digital Welt Magazin asked him about data analysis, startups and DigiCon.

There’s no doubt that bricks-and-mortar retail has been drastically changed by digitalization. But how far will the digital transition go, where will it stop, and above all – what’s next? Let’s take a look at the challenges and trends facing the retail industry.

Great – you finally received that long-awaited new smartphone for Christmas! But what are you going to do with your old mobile phone? People tend to chuck them into that special drawer reserved for tech we no longer need. But with spring cleaning on the agenda, it’s high time to get rid of them! And now, at the three Saturn stores in Berlin – Alexanderplatz, Europa-Center and Schlossstrasse – old cell phones can be easily exchanged for Saturn gift cards using reverse vending machines.

Agile working is said to be flexible, fast and dynamic. But what does this mean exactly – and how does a company stand to benefit? “In times of turbulence the biggest danger is to act with yesterday’s logic.” This quotation from Peter Drucker, the founder of modern management theory, summarizes the challenges facing businesses today. Digitalization is changing methods, work processes, products and customer requirements – and at tremendous speed. What was gospel yesterday is outdated today.

With more than 500 employees, Redblue Marketing GmbH exclusively develops our marketing concepts and strategies for MediaMarkt and Saturn. And it regards corporate volunteering – be it giving blood, holding raffles, or even becoming directly involved – as its social responsibility. At the Munich Campus, Redblue supports social and environmental projects and also animal welfare. In July 2018, it introduced a scheme known as Social Day, in which members of staff can use their skills to support a social project close to their heart.

CES 2019 is the trade show leaving nothing to be desired! Around 4,500 exhibitors are currently showcasing their very latest products in Las Vegas. The Consumer Electronics Show, which will remain open until 11 January, is a high-tech show of superlatives. The organizers are expecting about 180,000 trade visitors from 155 countries and there’s a substantial range of brand-new products on display, such as foldable smartphones, digital health gadgets, smart kitchen appliances and 8K televisions. In addition, the first 5G devices supporting the new, fast mobile communications standard are on display. Martin Wild, Chief Innovation Officer at MediaMarktSaturn, is at CES 2019 and told us about the latest trends.

Better product recommendations, faster delivery, and more tailor-made availability - Technology is becoming the main distinguishing feature between different retailers in the digital commerce world. As a result, MediaMarktSaturn is increasingly developing into a technology-driven company. 

Shopping online has been growing rapidly for years. At MediaMarkt and Saturn, too, the webshops have an important role to play within their multichannel strategy. But e-commerce has also been accused of being particularly harmful to the climate because of the high level of harmful emissions from transport. Should we give up online shopping to protect the environment? Well, the issue’s not as simple as that, so let’s take a closer look.

Christmas elves and christmas bunny - our colleagues in Spain, Greece, Austria and the Netherlands have come up with creative spots to match the (pre) Christmas season. We have collected a few.

Wir meinen es ernst mit der Nachhaltigkeit. Daher hat sich unser Unternehmen dem Global Compact angeschlossen und den nachhaltigen Entwicklungsziele (SDGs) der Vereinten Nationen verpflichtet. Um zu zeigen, wie das genau aussieht und unser Commitment zu den Vereinten Nationen zu untermauern, uns an einer Filmserie beteiligt.

Gerade in der Vorweihnachtszeit bilden sich an den Kassen oft lange Schlangen. Das kostet den Kunden Zeit und den Handel bares Geld, denn viele Kunden entschließen sich aufgrund der langen Wartezeit gegen den Kauf. Saturn schafft Abhilfe: Seit Anfang des Jahres werden Angebote zum Mobile Self-Checkout getestet. Mit „SATURN Smartpay“ wird im Saturn Hamburg Altstadt das Bezahlen per Smartphone erstmals flächendeckend in einem deutschen Markt eingeführt. Ab sofort können Saturn-Kunden im größten Elektronikmarkt der Welt nahezu alle Produkte direkt am Regal bezahlen.

The light bulb is dead. The energy-saving bulb is on the way out. The future belongs to the LED! And for good reason, for LED lights are energy-efficient and eco-friendly. What’s more, LEDS from our own brand ISY are produced under fair working conditions, making them triply sustainable!

High above the rooftops of Munich with a view of the Cathedral of Our Dear Lady, the third batch of the Retailtech Hub concluded on 20 November with Expo Day. A total of nine startups showcased their ideas and solutions for digital retail in the stylish new district of Werksviertel and presented their joint pilot projects with the Retailtech Hub’s partners.

When experts discuss the future of retail, there’s a sharp clash of opinions. Some claim that in future, people will only shop online, while others still think the internet is totally overrated. In a survey conducted together with Google researchers of the market research institute GfK have now explored how customers themselves use both channels before making a purchase, i.e. when deciding what to buy.

Fill your fridge correctly – and you’ll ensure that your groceries last as long as possible and preserve their flavour. As each type of food requires specific storage conditions, each part of the refrigerator isn’t equally suitable for all types of food. In addition, a well-sorted fridge consumes less electricity, protecting the environment and saving money into the bargain.

MediaMarktSaturn’s Data Protection Team recently won the coveted JUVE Award in the category ‘In-House Team of the Year’. According to the jury: “Their far-sighted planning and implementation didn’t go unnoticed by their competitors, either. And given the recent restructuring of the Legal Department, the issue of data protection has become even more important.” The JUVE Award is presented annually by JUVE, a publisher specializing in legal affairs.

They sit together and work together and everyone has a very specific role - for the employees at MediaMarktSaturn Technology, working in so-called Product Teams is nothing new. It’s the core element of the collaborative unit known as a ‘Scrum’, which is intended to create synergy and enable teams to develop solutions quickly and independently. 

“When’s my parcel finally going to arrive?” This is the main question people ask after ordering something online. To make sure customers always know exactly where their parcel is, the online shops of MediaMarkt and Saturn in Germany are now collaborating with the Munich startup parcelLab. 

Queuing up at the checkout is now a thing of the past! Following the huge success of Saturn’s pilot project with Europe’s first self-checkout consumer electronics store in Austria, the company is now also testing mobile payments in Germany. Customers can now pay for selected products from the headphone department at Saturn’s store in Munich’s biggest shopping centre PEP using the app SATURN Smartpay.

MediaMarktSaturn has become the first European consumer electronics retailer to join the United Nations Global Compact. The UNGC is the world’s biggest initiative for sustainable, responsible corporate governance.

On 21 June, 32 start-ups from around the world presented their ideas on Selection Day at the Retailtech Hub. Eleven of them particularly impressed the jury and are now entering the third round of the innovation platform, implemented in tandem with the Plug and Play Tech Center.

That's how the ERC plays in the coming season: In the Westpark the ERC Ingolstadt presented its new jerseys. The home jersey is in a rich dark blue, the away jersey is classic white.