16.01.2018

DreamHack 2018 in Leipzig: MediaMarkt displays the stuff of gamers’ dreams at DreamStore and on its Virtual Reality Truck

Ingolstadt/Leipzig, 16.01.2018: DreamHack will be held for the third time in Leipzig from 26 to 28 January 2018. Visitors to this three-day video games fest hosted at the Leipziger Messe exhibition centre can look forward to Germany’s biggest LAN party, exciting eSports tournaments, a cosplay competition, and the exhibition DreamExpo. And once again, MediaMarkt will be on hand with its DreamStore powered by MediaMarkt. Visitors can look forward to browsing a large selection of exciting tech items from MediaMarkt’s enormous gaming range which can also be immediately purchased. What’s more, the legendary MediaMarkt Truck will be at the exhibition centre showcasing the latest VR gadgets!

In response to the huge demand in previous years, this time the DreamStore will be 100 square metres bigger. Now 450 square metres in size, it’ll display the very latest gaming products by all top manufacturers, including special PCs and laptops for gamers, monitors, mice, keyboards, headsets, mouse pads, graphics cards, hard drives and PC games as well as accessories such as cables and adapters. If you realize you’ve forgotten something you need for the LAN party, no problem – you’ll quickly find a replacement at the DreamStore. And it’ll also stock a range of official merchandise tying in with the most popular games.

One additional category this year will be games consoles. Whether Xbox, PlayStation 4 or extensive console accessories, the DreamStore is bound to make gamers’ hearts skip a beat! In fact, it’s a great opportunity for visitors to update their equipment, especially as many items will be on offer at special DreamHack bargain prices. What’s more, everyone who buys anything at the DreamStore will also have a chance to win fantastic prizes during DreamHack on MediaMarkt’s gaming portal gamez.de. To take part in the competition, simply enter the code on your receipt at www.gamez.de/dreamhack. By the way, these special offers will also be available at all MediaMarkt stores in Leipzig.

MediaMarkt VR Truck heading for DreamHack 2018

Another highlight in store for DreamHack visitors will be the MediaMarkt Truck. Measuring 18 metres from end to end, this giant mobile exhibition stand is an amazing attraction all by itself! Packed to the rafters with the very latest VR systems, fans will be invited to immerse themselves in the world of virtual reality. VR product demonstrations will be held in the spacious showroom inside the truck and the gaming zone at the back. The truck also features a powerful onboard PA for superb sound. Demonstrations will include incredibly realistic racing games with vibrating seats to complete the illusion of speeding along the track in a real racing car. Moreover, other virtual reality systems such as the Oculus Rift, PlayStation VR and HTC Vive as well as 360° cameras like the Samsung Gear 360 can also be put through their paces. Meanwhile, on the truck’s special action area, visitors will even be able to experience a virtual rollercoaster ride inside a game cage!